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Color Love

February 13, 2018

Color is, in brief terms, the type of love. Hence it is especially connected with the blossoming of the earth; and again, with its fruits; also, with the spring and fall of the leaf, and with the morning and evening of the day... — John Ruskin, Modern Painters


Every year, various companies roll out color selections they think will be popular in the new year. Their experts consider historical design trends along with the current ebbs and flows of popular culture. Throw in a few pinches of emotion and inspiration, and—voila!—a bunch of color options that are very fun to consider.


These colors can be useful in two key ways. First off, they may simply resonate with you personally and help drive your design choices (especially handy if trends means that coordinating decor items are readily available). But, if you’re preparing to sell your house, these colors have added value by subtly signalling to potential buyers that your home is up-to-date.


The last time we wrote about color trends, Pantone had just announced Radiant Orchid as their color of the year, and here we are in 2018 with Ultra Violet. Although Pantone focuses on a single hue, you can see it integrated into a few different color collections with evocative names like Purple Haze and Desert Sunset.


Pantone’s selection each year is often quite bold, though, which is not necessarily the first choice for everyone’s living space. (Although it's true that designers can suggest ways to incorporate vibrant colors in a livable way or do a little accessory shopping for you.)


The major paint companies promote their own color choices, and they often feature coordinating palettes, making these selections quite useful for anyone trying to pick a color scheme:


(Apartment Therapy gathered all the 2018 paint colors in one swatch!)


You can also rely on design services and design mags for decor-appropriate color suggestions:


It should go without saying (but I'm going to say it!) that I'm always here to help you with color choices. It’s possibly the most fun product selection we work on, so get in touch.


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